Articles
Data-driven Strategy.
User-focused Design.
Storytelling.
People and Planet.
Uncover insights into strategy and innovations involving Digital Design, User Experience (UX), User Interface (UI), Artificial Intelligence (AI), Visual Design, Equity, and Environmental Support.
Articles by Christi Leeson
Top 10 Times the Curb-Cut Effect Helped Everyone
Have you ever used a ramp when pushing a stroller? Or enjoyed auto-captioning on a video when your headphones weren’t handy? That’s the Curb-Cut Effect in action! See…
Celebrating Rocker Soaps: Earth-Friendly Care for Your Body and Mind
At Avosette Marketing, we love working with businesses that share our values. That’s why we’re thrilled to shine a spotlight on our incredible client, Rocker Soaps, a company…
Why Embrace Diversity in Proto-personas
Why Embrace Diversity in Proto-Personas? Delve into 5 reasons this UX strategy is a win-win for your business, digital marketing efforts, and those your business serves.
High-Impact, Goal-based Eco-friendly Office Tips
Make these Eco-friendly Office tips your everyday habits to make a difference. These tips help reduce your use of fossil fuel, reduce the microplastics and chemicals you release…
Case Study: Harness Habit-forming Technology to Create Positive Change
Understanding what creates and upholds habits is powerful. Read this case study to see how Duolingo uses habit-forming techniques for a positive goal.
Young Birders Give Back with World Series of Birding Fundraiser
Researched, interviewed, and authored this article about 3 young birders who get up extremely early each year to fundraise for Delaware Nature Society’s Bird Banding Project.
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